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2025
The Brand Voice Guidelines Builder
AN AI-READY FRAMEWORK
Your Brand Voice Is the Difference Between Being Memorable and Being Ignored.
Voice guidelines ensure your brand sounds consistent across every platform and channel. Your brand stays recognizable whether content is written by you, your team, or AI tools.
ONE-TIME INVESTMENT
Your Brand Voice Shouldn't Change Based on Who's Creating Content
Voice guidelines don't limit creativity. They keep your brand voice from disappearing or drifting when creating business content.
When Voice Guidelines Are Missing, Mixed Messages Follow
Message clarity comes from a consistent brand personality across all your marketing.
Unfortunately, most brands have a missing or inconsistent brand voice. This inconsistency confuses members of your target audience. They can't figure out who you really are, so they don't trust you or support.
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Build Voice Guidelines Before Creating More Content
Successful brands know that voice guidelines aren't optional. They're the foundation that keeps messaging aligned as you grow.
The Brand Voice Guidelines Builder gives you a systematic approach to document your brand voice. Nine strategic prompts that reveal your brand's emotional core, communication patterns, and style rules without sounding generic.
You'll finish with voice guidelines that actually guide decisions across all your marketing.
Built for Business Leaders Who Need Consistency
When marketing your business, you need a systematic way to ensure your brand sounds consistent, whether the content comes from you, your team, contractors, or AI tools.
You'll build:
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A brand voice map that defines your brand's core personality traits so your voice remains consistent across all platforms
A tone of voice map that shows how your voice adapts to different situations while staying recognizably yours
This Is How Strategic Voice Is Built
No more guessing. No more sounding like three different companies.
In 1–3 days, you’ll:
Identify your brand's core personality to speak with clarity and consistency
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Build tone rules that eliminate confusion across your marketing
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Have voice guidelines you can hand to anyone creating content for your business
3
Most brands skip defining their voice. And it shows in their inconsistent communications.
What You Get With This Framework
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9 Strategic AI Prompts
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Brand Tone Definition by Context
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Voice Trait Mapping
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Clear Do/Don’t Language Guidelines
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Sample Brand Voice Examples
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Ready-to-Use Template for You or Your Team
Time to Complete: 1–3 days
Time to Clarity: Immediate
This Is For You If...
If you've ever felt like your marketing doesn't quite sound right and struggled to pinpoint why, this framework will help. You'll lock in your brand's voice across all your marketing so everything sounds like it's coming from the same business.
⚠️ If you struggle with stating what your business or organization does and for whom in 2-3 sentences, contact me to inquire about a Business Clarity Audit.